In this blog, we're going to discuss that 'How to become an ART DIRECTOR?', written by Art & Craft TALKS. So if you LIKE this, do LIKE & Share with all the Artists, who are aspiring to become an Art Director or even want to make a career in the ART field...
Introduction
So now you know exactly what is an art director? Normally, this occupation requires you to manage a team of designers working on a creative project with different degrees of responsibility and autonomy.
Have you ever envisaged being one? Often, the creative domain has an art director. An exciting job role in graphic design,
advertising, marketing, publishing, film and TV, web design and video games.
Many innovative wish to become one and if you’re just adventuring
out you probably seek to know what you have to do, rolling up your sleeves? If
you are seeking a way for your halfway measures in this area, you might want to
read on to check you haven’t put a foot wrong in making your choice.
"A very basic sense possessing the role is having the knack to
nurture the best possible creative environment”, says Shaun Bowen, creative
partner at B&B Studio. Having the leadership skills to do this effectively
and consistently is one of the most challenging requirements of art director
roles – and is not always ‘a cake walk’ to find in a portfolio. Along with the
highest creative flair and talent, it involves elements of emotional
intelligence, compassion and the caliber to comprehend enveloping business
commitments.
Requirements for becoming Art Director
The position requires a bachelor’s degree in fine art, digital
media, visual communication, photography, or a related field.
Duties to be discharged and responsibilities underlying this
position includes:
- Determine and develop the
visual style of advertising campaigns, publications and other visual elements
for the client;
- Manage design staff and
collaborate with other creatives;
- Create detailed timelines and
budgets for the creative team;
- Review and approve the artwork,
photography and graphic designs produced by design staff;
- Select photography, artwork,
designs, and other visual elements for layout;
- Coordinating multiple projects
simultaneously to produce quality content and meet client deadlines;
- Present creative concepts and finished projects to clients for review.
Skills and competencies asked for this post comprises:
- Excellent design skills;
- Great aesthetic adjustment;
- Top-notch leadership skills;
- Strong attention to detail;
- Excellent time management and
organizational skills;
- Proficiency with
industry-standard tools.
Similar post titles include Associate/Junior Art Director, Senior
Art Director, Head of Art and Design.
Other essential requirements for any art director candidate include
previous work experience and a strong creative portfolio – a ‘killer portfolio’.
Depending on the industry, experience as an Editor, Graphic Designer,
Illustrator, Photographer, or Fine Artist will help put you in better shape to
get hired for an Art Director role.
As the role of the Creative Director becomes less common in
traditional ad agencies, Art Directors can step up to the plate. By working
closely with Copywriters and Graphic Designers, a seasoned Art Director can
create outstanding content – all while taking on more managerial tasks, as
well.
Art Directors working hours & Conclusion
Art Directors will continue to learn cross-disciplinary skills, such as copywriting and web development, to better collaborate with their creative teams. When art directors familiarize themselves with their team’s skillsets, they can more effectively communicate their creative vision, which leads to a more agile creative team – and a more productive one.
Typical working hours for an Art Director are from 9 AM – 5 PM Monday through Friday, in an office setting. However, longer or different hours may, at times, be necessary...
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| ART DIRECTOR Kaise Bane - ART DIRECTION - In HINDI THUMBNAIL |
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